Life Talk continues Bern Moses’s “criteria for success,” reviewing time consciousness, integrity, adoptability, and presentation. Moses urges designing days in advance, using “must/should/like” priority lists and doing the hardest call first to free attention and extend usable time. Integrity is framed as structure with flexibility, guided by purpose and predetermined standards that prevent reactive behavior. He argues scripting is professionalism—like theater—so every prospect receives a consistent, truthful message. Presentation includes distraction-free dress rules: conservative shoes, matching socks/belts, blue or gray suits, simple accessories, and minimal visual noise so focus stays on face and hands. Next, he promises more on accountability.